Irvine, Calif., Nov. 18, 2014 — Creating a new model for clinical trial recruitment, CureClick.com has partnered with WEGO Health and TrialReach to make consumer healthcare influencers a vital part of helping patients find clinical trials. CureClick.com gives patient activists in the WEGO Health network the tools, information and support to help other patients find and actively participate in clinical research.
“Finding the right patients for trials consumes a huge amount of time, often delaying the completion of clinical trials, jeopardizing approvals, and lengthening the time to market,” says Fabio Gratton, Co-founder and CEO of CureClick. “Biotech and pharma companies need to accelerate the process. Who better to help with that than health activists who already have contact, credibility and influence with people touched by specific diseases?”
Gratton believes that crowdsourcing will make the process both faster and more effective. “Instead of working with media partners and relying on advertising, we’re working with a social community of highly-influential patient opinion leaders armed with the resources to give trial candidates a full view of the roles they might play in advancing medicine and their own care.”
CureClick’s launch partners are providing the other necessary components - access to a network of influencers and clinical trial content. TrialReach is the world’s largest database of clinical trials with content that is easier for patients to understand; Boston-based WEGO Health maintains a network of over 100 thousand influential patient advocates active in more than 140 disease categories.
“The CureClick Ambassador Program is the most exciting development we have seen in helping patients find and take part in clinical trials,” says Pablo Graiver, CEO TrialReach. “There is no-one more motivated to solve this problem of patients not knowing about or taking part in clinical trials than other patients. We have seen how powerful patient advocates are at TrialReach. The tools, training and information that CureClick provides to patients will take this to a whole new level.”
To learn more about CureClick and the CureClick Ambassador Program, visit www.CureClick.com or write info@CureClick.com.
About CureClick - CureClick is a privately held digital health company that uses the world's first proprietary crowdsourcing platform to enlist patient leaders to educate the public about the value of clinical research, disseminate patient-friendly information with their social networks, build awareness of specific sponsor trials, and facilitate the process for identifying and enrolling suitable participants. For more information, visit www.cureclick.com.
About TrialReach - TrialReach is using technology to solve one of the biggest problems in clinical trials, helping patients and researchers connect. Our mission is to empower millions of people to participate in clinical trials across the world to develop new medical treatments and find cures faster. TrialReach was launched in 2010 and is based in the US and London, UK. For more information, visit http://www.trialreach.com.
About WEGO Health - WEGO Health is a mission-driven company connecting healthcare with the experience, skills and insights of patient leaders. They are the world's largest network of patient leaders, working across virtually all health conditions and topics. WEGO Health's network collaborates with startups, life sciences companies, non-profits, agencies, government and all types of organizations across healthcare. WEGO Health offers enterprise and on-demand solutions that allow organizations to leverage patient experience and expertise in the design, development and promotion of their products and services.
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Julie A. Laitin Public Relations
We know patients see their online communities as lifelines, as one-stop-shops for the latest news and information about their health condition. We want to engage with them on their terms by partnering with the community leaders and advocates they trust.